Create & Build a Website to Promote Consulting Services
The process of creating and marketing websites for businesses can go in different directions. Therefore, having a successful brand for your business means you must always consider who the target audience is, how you want your brand’s website to appear, and what content will be included.
In this webinar, Erin Daniels, Owner of Design for People, discussed creating and marketing your website as an independent consultant. As we adapt to the “online first” age, your website is often the first impression people will have of your business so it’s important that it reflects your brand, services, and skills well. Erin has been an independent consultant for more than 10 years and recently rebranded her company so she also provided a walkthrough of some case studies, shared steps and considerations for creating your consulting website, and discussed tips on when DIY is preferred over the professional route.
During this session, you will learn:
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How to craft your personal brand and content
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How to identify the different challenges that you will face
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How to find out what sets you apart from the competition
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The importance of understanding your buyer
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How to choose the right hosting provider and domain name for the website
Your presenters:
Erin Daniels
Design for People